Custom Voice and Chat Studies
Chat and voice based research requires a special skill set built on a solid understanding of research design, conversation design and an the technology that drives chat and voice bots. A chat based study can be more engaging for your audience which leads to higher response rates with a range of distribution methods including SMS you can reach your audience in the moment. We also design a voice-first surveys which can be conducted on Google Home, Alexa or any one of the billion smart phones and other devices that include Google Assistant.
Steps to getting a custom bot
Step 1: The Brief
We set up a call to take your brief and understand your audience, your research objectives and business objectives. We agree on sample and confirm cost to proceed into production.
Step 2: Design
We design your conversation. Typically it will include open and closed questions presented in a flow which makes sense for the audience and your brand. We send you a draft for testing
Step 3: In field
Once approved we push the conversation live on the devices to the audiences agreed in stage 1
Step 4: The dashboard
We send you a secure link to a dashboard. You can see an overview of results to your study and drill down to the details using any combination of filters, cross tabs and AI powered insights. Videos are embedded to guide you.
Step 5: Optional Interpretation and Consultation
If you require it, we can provide additional consultation at the back end to help you interpret the findings and the possible implications for your business.
Get In Touch
If you’d like to talk to us to find out more about how our services could be useful for your business please leave your details below, or call us on +61 (03) 9823 9200